Fuse ODG: An Orthographical Investigation

In a pleasing development, Fuse ODG is about to chalk up his third UK hit single in less than a year, presumably earning him the status of Actual Popstar, if only one in the Derulo/Cruz/Lott 'wouldn't know them if they were in the room singing one of their own songs at this very moment' mold. Whatever that means in a time when the avenues for such Europa League hitmakers to show off their hits and indeed face - ie can't you just drop The One Show for one night a week Top Of The Pops wouldn't rate that badly - are thin on the ground, in any case.

Chances are most people who have enjoyed 'Antenna', 'Azonto' and now the deservedly Top 17-bound 'Million Pound Girl' won't even have noticed his signature in-song tag. You, of course, know the one.

"It's Fuse!"

It's Fuse! It does its job in a wonderfully ebullient way, but therein a problem lies: how many us make a Fuse? The Guardian Style Guide doesn't seem to know, and as pop domination awaits they and everyone else are going to need to. So who to consult? Well surely if anyone were to know, it would be the man himself. So is it:

ONE?

Kingston- Catch me performing at @MccluskysKing tonight. The energy I'm bringing is craazy! Hope you're ready! @flavanights. It's Fuse!!
— Fuse ODG (@FuseODG) September 23, 2013

TWO?

RT @ettennareal: @FuseODG AnTeNnA on repeat in ma ears to Madina>>>>trotro tings..lol < say it's Fuuse! to the driver for me
— Fuse ODG (@FuseODG) February 16, 2013

THREE?

Happy Independence to beautiful Liberia. I'll be celebrating and performing at SKD stadium this eve. for U! I can't wait. it's Fuuuse
— Fuse ODG (@FuseODG) July 26, 2012

FIVE?

It's abuzz to go down! The Buzz on choicefm 96.9!!!! Tune innnn! It's Fuuuuuse
— Fuse ODG (@FuseODG) December 1, 2012

SEVEN?

It's gonna get maaaaad in Amsterdam 2night, I wanna see my Dam people lol. It's Fuuuuuuuse and Tiffany! http://t.co/5z1P4Xij
— Fuse ODG (@FuseODG) January 7, 2012

EIGHT?

I'm ready! it's Fuuuuuuuuse! #Azonto in #Cyprus. we worldwide! pic.twitter.com/cNVcKYCE
— Fuse ODG (@FuseODG) May 11, 2012

SEVENTEEN?

“@YasminEvans: @FuseODG it'sfuuuuuuuuuuuuuuuuuse happy birthday! Love x x” < yessssss Yasmin...u badder than..
— Fuse ODG (@FuseODG) December 2, 2013

Now that would just be silly Yasmin, even if Fuse does seem to endorse your rendering.

Anyway hope that clears everything up.